GREENBRAE, CA(Hypebot) – Getting music industry professionals to take notice of new music has always been difficult, particular when they are constantly inundated with new material. A new startup, Muzooka, is working to make the process easier for people on both sides of the desk.
Guest Post by Bobby Owsinski on Music 3.0
It's always been difficult to get new music in front of industry professionals and maybe that's the way it should be in order to keep the quality bar high. That being said, most managers, agents, producers, label execs, and producers are daily faced with a heap of email and physical press releases, CDs, videos, links, bios, and anything else trying to get their attention by up and coming artists.
Muzooka, a startup submission engine aiming to make the discovery process easier for both artists and industry pros, wants to change all that.
The beauty is that artists upload their music to the intended pro's account, and then highlight any 10 second clip that they feel will garner attention. The music pro can then sift through numerous submissions quickly without having to go outside to YouTube orSoundcloud, or even listen to a CD.
The platform is gaining some traction with a wide variety of industry pros, such as Epic Records A&R EVP Sha Money, producers Rodney Jerkins and Tony Maserati, and venues like The Basement in Nashville. Radio is also on board with Nashville radio station Lightning 100, and long-time music editor and KCRW radio host Chris Douridas.
The best part of Muzooka is that it's free for both artists and industry pros, unlike other services like Reverbnation and Sonic Bids that offer similar features.
This can definitely be a very cool and helpful service if it catches on industry wide.