GOTHENBURG, Sweden (CelebrityAccess MediaWire) – [PIAS] Entertainment Group and Border Music, Sweden’s leading independent distributor, today announced an agreement to combine forces in Scandinavia through a new joint venture which will operate as [PIAS] Nordic.[PIAS] Nordic will continue to service labels that are already part of the [PIAS] Group label roster in Scandinavia such as Play It Again Sam (Agnes Obel, Editors, Seasick Steve), Wichita (First Aid Kit, The Cribs, Best Coast) and Infectious (Temper Trap, Local Natives) together with a number of other UK and US labels already distributed by [PIAS] and Border, and potential new labels looking for a distribution partner in the region. [PIAS] Nordic will also start sourcing local repertoire from the region.
In addition, [PIAS] Nordic physical and digital sales, distribution, and promotion, [PIAS] Nordic will also be handling third-party licensing and broadcasting rights collection.[PIAS] Nordic will be overseen by Pelle Eriksson, general manager of Border Music. – CelebrityAccess Staff Writers