(CelebrityAccess MediaWire) — RealNetworks has launched the biggest music sale in history to kick off the Freedom of Choice campaign. For a limited time only, every song in the RealPlayerMusic Store — from a-ha to ZZ Top — costs just 49 cents, with most albums available for just $4.99. Consumers can take advantage of this offer by going to www.real.com/music.
This limited time sale celebrates the Freedom of Choice made possible by the release of the free RealPlayer 10.5, the first product that integrates Real's revolutionary new Harmony Technology. RealPlayer with Harmony enables consumers to buy and download music that plays on more than 100 portable devices, including the Apple iPod. Before RealPlayer with Harmony, consumers buying digital music were forced to buy music that only worked on a particular brand of portable device, meaning that they could easily get "locked in" to that device, often without even knowing it.
"To celebrate Freedom of Choice, we're running the biggest music sale in history," said Rob Glaser, founder and CEO of RealNetworks. "Thanks to RealPlayer with Harmony Technology, consumers can now buy digital songs and play them on virtually any device of their choice, just like how CDs and DVDs work. We believe Freedom of Choice is both the right thing for consumers and a crucial step in bringing digital delivery of music into the mainstream." — Bob Grossweiner and Jane Cohen