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Sirius Nabs 56% Of September Satellite Radio Sales


(CelebrityAccess MediaWire) —

Sirius Satellite Radio captured 56% of satellite radio sales at retail in September, the highest monthly share to date for the satellite radio broadcaster, according to figures released by The NPD Group. Over 82,000 Sirius tuners were sold in September, a 93% increase over September 2004, and a 52% increase over August 2005 sales.

"This increase in retail market share is extraordinarily positive for Sirius, especially given that we are now about to enter the busiest time of the year for us at retail," said
Mel Karmazin, CEO of Sirius. "We have the strongest programming in all of radio, with great commercial free music, the NFL, Martha Stewart starting soon and Howard Stern coming in January of 2006, and we have innovative and competitively priced new products that are now reaching store shelves. This is an unbeatable combination that should translate into a strong fourth quarter for us."

Sirius also reaffirmed that it expects to have 3 million subscribers by the end of this year. –Bob Grossweiner and Jane Cohen