SLFA And WMA Form Strategic Alliance

(CelebrityAccess MediaWire) — The William Morris Agency and SL Feldman & Associates have formed a strategic alliance to enhance opportunities for each company's existing and future clients.

“We have enjoyed a mutually beneficial relationship with WMA on many levels to date,” said SLFA CEO Sam Feldman in a statement. “Formalizing and broadening that existing relationship will bring a variety of new opportunities to our clientele, most specifically, access to the world's largest music market, the US.”

“We have had a terrific, informal relationship with Sam and his colleagues over the years,” WMA Executive Vice President Peter Grosslight said in the statement. “Everyone at WMA looks forward to working even more closely with SLFA under this new agreement.”

Under the partnership, SLFA will provide in-depth market knowledge and, where applicable, additional touring opportunities in Canada to select artists on WMA's roster.

Where mutual interests align, WMA will be SLFA's U.S. counterpart for the Vancouver-based company's artist roster. –by CelebrityAccess Staff Writers