SAN DIEGO (CelebrityAccess MediaWire) — Viejas Enterprises announced today that it has merged its Entertainment and Production units to better serve clients.
The newly-formed Viejas Entertainment & Productions will integrate concert booking, production and promotion services under a single division, offering entertainment clients a one-stop-shop.
"Viejas has built a strong reputation providing concert booking and promotion services, as well as actually producing concerts at some of the top venues in San Diego County," said Viejas interim CEO Lyn Baxter. "It only makes sense to formally integrate all of those services under one corporate umbrella. This will create business efficiencies for Viejas and provide our customers with a single source from which they can select a wide array of entertainment services."
Anthony San Pietro has been named President of Viejas Entertainment & Production. The 36-year-old San Pietro has served as Director of Production for Viejas since 2000.
Established in 2000, Viejas Entertainment has produced concerts at a number of locations including: Concerts in the Park in Alpine, DreamCatcher Lounge at Viejas Casino, Viejas Concerts at Bayside, the Sports Arena and other premier venues in San Diego County. This year Viejas Entertainment and Production will host over two dozen concerts for some of the biggest names in the entertainment business including Keith Urban, Norah Jones, the Goo Goo Dolls and Randy Travis. – CelebrityAccess Staff Writers