ONTARIO, CA (CelebrityAccess) — Adam Millar has been named as the General Manager of the SMG-managed Citizens Business Bank Arena.
Millar is slated to start in his new role on July 23rd and will focus on improving the arena’s content offerings and guest experience.
We are pleased to welcome Adam to Ontario and look forward to his expertise in managing and booking an entertainment venue.” said Michael Krouse, Regional Vice President of SMG Worldwide. “His experience in the industry and core strength of working in Southern California will ensure we will continue to meet our goals since taking over management of the venue on July 1, 2016.”
Millar’s first industry gig was as a lowly intern for SMG at the Los Angeles Memorial Coliseum & Sports Arena, where he eventually worked his way up to Event Manager. He next served as Director of Event Management for the SMG-managed Network Associates Coliseum & Oakland Arena until taking on the position of Managing Director for The Forum.
He’s also held posts that include Director of Booking & Event Services at Staples Center, Theatre Operations Manager of The Greek Theatre, and Director of National Events for USA Water Polo, all in the Los Angeles area. Most recently, Adam has served as the longtime General Manager of City National Grove of Anaheim, a post he held for more than a decade.
Millar holds a B.S. in Business Administration from San Diego State University and is a graduate from International Association of Venue Managers (IAVM) Oglebay Venue Management School.