SWITZERLAND (CelebrityAccess) – Ticketmaster has announced the appointment of a new managing director for its Swiss division, as Yves Boehrer joins the company. Boehrer, who previously worked at See Tickets since 2015, most recently served as sales director.
This move comes shortly after Jannick Hülshoff was named managing director for Germany, signaling Ticketmaster’s ongoing efforts to bolster its leadership in Central Europe. Klaus Zemke, Ticketmaster’s regional VP for Central Europe, shared his enthusiasm for Boehrer’s new role, stating, “Boehrer’s deep understanding of the Swiss ticketing landscape and his proven ability to lead and grow teams make him the ideal choice to guide Ticketmaster Switzerland into its next chapter.”
Boehrer also expressed his excitement about joining Ticketmaster Switzerland, noting the steady growth of the country’s live events sector. He said, “I’m proud to join Ticketmaster Switzerland at such an exciting time for the company and the industry. The Swiss live events sector has been growing steadily, with even more opportunities for innovation and expansion. I look forward to working with the talented team here to continue delivering exceptional ticketing solutions to our clients and outstanding customer service for fans.”