(CelebrityAccess MediaWire) —
The Hard Rock Cafe in New York has relocated to Times Square from 57th Sreet between Broadway and Seventh Avenue. Now located at the former site of the historic Paramount Theater at 1501 Broadway, the venue opened on August 12.
"Relocating the New York Cafe to Times Square is an important strategic initiative," said Hamish Dodds, president and CEO, Hard Rock International. "Hard Rock Cafe New York will bring high energy dining, live music and exciting entertainment events to New Yorkers and visitors alike, with the rock 'n' roll passion that has made Hard Rock world famous."
"The memorabilia being featured in the new Hard Rock Cafe New York includes some of the most valued and treasured pieces of rock history," adds Dodds. "The doors to the Beatles' Abbey Road Studios, Elvis' tuxedo, hand-written lyrics by Jimi Hendrix, guitars cherished by legends, including Bob Dylan and Eric Clapton, and more contemporary items, including stage costumes worn by Madonna and Gwen Stefani — the rock artifacts that can be seen in this space are truly breathtaking for music fans."
The grand opening celebration is scheduled for September 17 and will include a benefit concert featuring Velvet Revolver.
The Hard Rock Cafe New York will be one of the city's largest entertainment destinations, featuring a 708-seat restaurant, a recently opened 1,800 square-foot Rock Shop with authentic Hard Rock merchandise and a Hard Rock Live concert venue for performances and special events. Furthermore, the cafe will have a unique outdoor space above the building's historic marquee, where guests can host private parties amid the lights and excitement of Times Square. –Bob Grossweiner and Jane Cohen