SOCIAL COMMUNITY (Hypebot) – Conduit Labs has gotten $3 million in second round financing to expand its Loudcrowd social music community. I admit that I had not even heard of the site before the new multi-million dollar commitment. In fact, most people probably haven't either. Loudcrowd's monthly unique visitors sit at under 7000.
The site is aimed at the dance music community including fans and DJ's. It's a hybrid virtual world and social game set in a nightclub. Time will tell if that's enough differentiation in the over-crowded social networking mix. Do users want to connect with all their casual friends on Facebook or prefer to spend their time in a niche network of likeminded people? Perhaps they'll find the time for both.