LOS ANGELES (CelebrityAccess) — BMG has announced the acquisition of noted L.A.-based indie hip-hop label RBC Records.
RBC joins BMG’s recording operations in Los Angeles and New York, together with Rise Records in Portland, OR, and S-Curve Records in New York City.
Launched in 2002, by partners Brian Shafton and Ben Grossi, RBC is an independent rap/hip-hop label and artist services company specializing in digital marketing and distribution. RBC serves as a label home to a number of influential artists in the modern hip-hop scene, including Chief Keef, Flippa (aka Skippa Da Flippa), Waka Flocka Flame, Big L, and Gucci Mane.
RBC’s past releases include material from Tech N9ne, E-40, Run the Jewels, Goldlink, and Krayzie Bone of Bone Thugs-n-Harmony.
The acquisition of RBC is the first label buy since BMG acquired Nashville-based BBR Music Group, which includes Broken Bow Records, Wheelhouse Records, and Stoney Creek Records in February 2017.
The first projects slated for release include new music from Chief Keef and Flippa, with more to be announced soon.
“BMG respects our history, took notice of our immense growth over the past couple of years, and most importantly, are fully invested in our future. We love BMG’s vision, team, and infrastructure. By joining forces, RBC will gain tremendous synergies that will allow us unbridled growth. I am so excited about this partnership and know that it will propel us into the future,” Brian Shafton said in a press statement.
“BMG understands the intrinsic value and experience RBC brings in its more than 16-year history in the hip-hop/rap game and BMG possesses a formidable machine to complement it. The depth and scale of what BMG brings to the table will allow RBC to achieve new heights,” Ben Grossi added.