JOHANNESBURG, SA (CelebrityAccess) — Nigerian highlife star Flavour has signed a joint deal with Warner Music Africa and Africori that will see the two companies oversee distribution for all of Flavour’s forthcoming music.,
Flavour has established himself as a musical force through his unique fusion of African rhythm, highlife, and contemporary jazz. Since his debut in 2005, he’s sold more than 5 million albums worldwide and accumulated more than 1.1 billion views on YouTube.
“I’m excited to be working with Warner Music and Africori on this latest chapter of my career. It’s important to me that I partner with a company that shares in my artistic vision, and that’s exactly what I have here!” Flavour said.
Yoel Kenan, CEO, Africori, adds, “We welcome Flavour to the team. His energy, innovation, and unique sound define the appeal that African music enjoys today. We look forward to working together in the next stage of his career, continuing to grow his audience and amplify his sound in new places.”
Temi Adeniji, Managing Director, Warner Music Africa, finishes, “Signing Flavour is a significant milestone in our plans for growth and development and signifies our commitment to empowering world-class artists. It’s artists like Flavour who will continue to shape the future of the African music industry.”
