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Merch Agency Selects New COO

WOODINVILLE, WA (CelebrityAccess MediaWire) — Merchandise Agency, Bensussen Deutsch & Associates, Inc. (BDA), has announced that it has appointed John Rostas as its new Chief Operating Officer.
Rostas most recently served as President of Global Venues for Live Nation, the world's largest concert promoter and producer.

As COO, Rostas will be responsible for driving operational efficiency and process improvements at all levels of BDA's global business, which consists of 450-plus employees located across more than 30 offices, including Canada and China. Specifically, he will direct all aspects of BDA's global supply chain, import, finance, and IT strategies.

"John has a long and impressive track record of driving operational results for some of the world's most successful companies," said Jay Deutsch, co-founder and CEO of BDA according to the press release. "There are few professionals who have the business acumen and hands-on experience that John brings to BDA."

In addition to his Live Nation experience, Rostas has held senior management roles with other leading U.S.-based enterprise organizations, including GE and United Technologies. His background includes engineering, operations and program management roles in the aerospace and consumer goods industries and general management experience in the financial services industry.

Rostas joined Washington Mutual as the Senior Vice President for Operational Excellence in October 2002, and was named Executive Vice President in 2005, responsible for operational excellence, strategic sourcing, business process outsourcing and service excellence. –by CelebrityAccess Staff Writers