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Rolling Loud

Live Nation To Bring Rolling Loud Festival To Hong Kong

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HONG KONG (CelebrityAccess) — Live Nation Electronic Asia is bringing the Rolling Loud festival brand to Hong Kong for the first time in 2019.

Set to be the city’s first-ever two-day outdoor hip-hop festival, Rolling Loud will take place at Hong Kong’s Art Park at West Kowloon on October 19-20, 2019.

Founded in Miami in 2015, Rolling Loud has become one of the top hip-hop oriented festivals in the world, with events in San Francisco as well as their flagship festival in Miami.

In 2019, top-notch Chinese hip-hop artists were invited to participate in Rolling Loud Miami for the first time, with a line-up that included Bridge, K Eleven and JO$H, members of the leading Chongqing rap/hip-hop music label GO$H, and “Hip-hop Poet” Jony J.

Jim Wong, Managing Director of Live Nation Electronic Asia, said, “Hip-hop has extended itself across the world and become a worldwide mainstream commodity, a cultural phenomenon that has taken over local youth culture everywhere, particularly in Asia, and Asians are one of the major crowds leading the hip-hop culture in the world. We are now ready to bring Rolling Loud to my beloved city, Hong Kong and take the Asia hip-hop music scene to the next level.”

However, the expansion of the festival brand to Hong Kong is not without risks as Hong Kong has been riven by political rifts with China.

This discord was evident in recent weeks as millions of residents have taken to the streets to protest a new extradition law and to call for the resignation of Hong Kong’s current Chief Executive Carrie Lam.

While most of the protests have been largely peaceful, several clashes have grown violent, including over the weekend after fights broke out when police tried to clear protesters from Hong Kong’s Sha Tin district.

According to Al Jazeera, local police and health officials said more than 40 people were arrested during the clashes while 28 others received medical treatment for injuries.

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