LOS ANGELES (CelebrityAccess MediaWire) — The management at Ahoy Rotterdam and AEG Facilities have pacted in a deal for AEG to provide assistance with arena bookings and providing operational, sponsorship, marketing and other support services for the Ahoy Arena. The multi-purpose facility, built in 1971 features a capacity of 10,500, six large event halls.
The deal also calls for AEG to consult on a major refurb being planned for the arena that will see an increase of its capacity to 13,500 and upgrade the arena's facilities in regards to acoustics and infrastructure as well as guest and artist amenities.
"We have always considered Rotterdam to be one of the world's most prestigious cities and an important stop for international concert tours. Adding the Ahoy Arena to our international network of important venues will surely establish the arena as best in class and a 'must-play' for any major music concert tour or sporting event," said, Bob Newman, Chief Operating Officer, AEG Facilities. – CelebrityAccess Staff Writers