(CelebrityAccess MediaWire) —
Music veteran Russ Bach has been named consultant for an initial two-year term to Doc Hollywood Kidz' music division. Under the terms of the new agreement, Bach will add his 40-plus years of expertise and experience in the industry to the DHYK executive suite, consulting on individual projects, distribution, acquisitions as well as upper level executive contracts.
Bach has been responsible for the marketing success of The Beatles, Nat King Cole, Frank Sinatra, The Rolling Stones, Bob Dylan, Pink Floyd, Fleetwood Mac, Madonna, Prince, Bonnie Raitt, Phil Collins, U2, Garth Brooks, MC Hammer, Janet Jackson, Sinead O'Connor, Smashing Pumpkins and many others.
Most recently, Bach served as the president of Walt Disney Records Worldwide, overseeing offices in London, Paris, Hong Kong, Tokyo and Los Angeles. In this role, he was responsible for the global development and expansion of the Walt Disney Records brand of recorded music entertainment and film soundtracks.
Bach also served as the chief executive officer of EMI Music Distribution, where he led the company through revolutionary change during the 1990's by reengineering and modernizing the company's entire North American music distribution infrastructure. Additionally, he was directly responsible for growing EMI Music Distribution's fledgling Special Markets division into one of the company's fastest growing and most profitable business units.
Prior to his role at EMI, Bach served as the executive vice president of Warner/Elektra/Atlantic Corporation, where he successfully developed the business model and launched the company as the sales and marketing arm of the Warner Home Video division. Later, he successfully developed and launched the company into the compact disc business, helping to set an industry standard. Additionally, Bach was responsible for all IT and operations in the multibillion-dollar company.
Bach began his career in 1960 when he promoted and sold records for a Chicago-based independent music distributor. He later became the branch manager and regional manager, respectively for Liberty Records overseeing the company's Midwest region. In addition, he served as the vice president of mass merchandising, where he developed and implemented the company's strategy of rack jobbing and independent music distribution. –Jane Cohen and Bob Grossweiner