ATLANTA (CelebrityAccess MediaWire) — Radiant Systems, Inc. announced today, September, 2nd, that it has been selected by Live Nation to deploy its Quest point of sale solutions in the company’s top North American amphitheaters, clubs and theaters.
Radiant will install its hosted Quest VenueManager back-office solution, VersaTerm POS and V-Touch POS terminals in 18 top-grossing Live Nation amphitheaters. These sites include the Comcast Center in Massachusetts and Susquehanna Bank Center in New Jersey, as well as in 10 of the company’s most successful clubs and theaters across the country. The solution is expected to increase the speed and accuracy of food and beverage transactions, enable credit card transactions for the first time at many venues, and feature a site-level technology platform that will allow Live Nation to track and analyze the purchasing habits of music fans to increase customer service and profits.
“We drive more than $100 million in food and beverage sales through our North American venues annually,” said Jason Garner, Live Nation’s chief executive officer of North American music. “We have consistently grown this business over the last several years and believe that the addition of the efficiencies and data that we gain with the Quest system will allow us to continue that growth trend into the future.”
Radiant will install a combination of more than 2,000 fixed-position and portable Quest POS terminals throughout the selected venues to expedite sales transactions at general and portable concession locations and VIP zones. The terminals will operate on a high-speed, wireless network infrastructure to enable faster payment acceptance for all transactions and minimize waiting time for fans. In addition, the hosted Quest VenueManager back-office solution will provide concession vendors with inventory and monetary control capabilities at each active point of service.
“Live Nation joins a growing list of venue managers in North America utilizing Quest technology to increase sales and profitability,” said Scott Kingsfield, president of the sports and entertainment division at Radiant Systems. “Our solutions enable real-time centralized analysis of venue transactions across the country, providing Live Nation access to data about fans’ buying behaviors needed to support long-term growth opportunities.” –by CelebrityAccess Staff Writers