Britney Spears has joined the Pepsi generation, signing a worldwide sponsorship and advertising contract with Pepsi-Cola, that includes the co-sponsorship of her upcoming world tour. Spears follows in the footsteps of fellow Pepsi celebrity endorsers Michael Jackson and Ray Charles. Terms of the contract were not disclosed.
| Artist | Start Date |
|---|---|
| Clarice Jensen | 12/04/20 |
| One Night of Elvis - Lee Memphis King | 01/08/21 |
| U22 / U2-2 (U2 Tribute Band) | 02/06/21 |
| The Carpenters Story (Tribute to the Carpenters) | 02/12/21 |
| Infected Rain | 03/06/21 |
| Dayseeker | 03/12/21 |
| The Bowie Collective (The Ultimate Live David Bowie Show) | 03/13/21 |
| Dayglow | 03/20/21 |
| Joy Crookes | 03/23/21 |
| Gentlemen’s Dub Club | 03/27/21 |
| Track | Streams | |||
|---|---|---|---|---|
| SONG/ARTIST | LISTENS | |||
