LONDON (CelebrityAccess) — Amid a chorus of growing international criticism and regulatory scrutiny into the perceived excesses of the secondary ticketing market, a collection of UK ticket brokers has formed the Fair Ticketing Alliance to provide themselves with a voice.
“The ticketing market is currently failing to address the needs of live entertainment fans in the UK. A well-functioning secondary market should correct flaws in the primary market, but we are hamstrung by legal uncertainty that helps neither operators nor consumers,” Fair Ticketing Association chairman, Stephen Lee said.
The Fair Ticketing Alliance has three core objectives which it is campaigning for:
1. Greater legal and regulatory clarity about existing UK laws on secondary ticketing;
2. Government and regulatory bodies to ensure that secondary website platforms allow brokers to comply fully with the law;
3. Changes in UK laws to give responsible, secondary operators the right to re-sell tickets while protecting consumer interests.
“For too long, the secondary ticketing industry has been in the shadows, suffering from a poor reputation, afraid to defend itself. We aim to change that. We’re all extremely passionate and have a deep knowledge of the entertainment areas in which we specialize, which enables us to provide a valuable and necessary service to other live entertainment fans. We just want to do the right thing within the law,” Lee added. “That’s why we created the Fair Ticketing Alliance. We hope others who support our aims will join us in the campaign to improve the ticketing experience for all fans.”