CHULA VISTA, CA (CelebrityAccess) — After striking a sponsorship deal with the North Island Credit Union, San Diego Amphitheatre will henceforth be known as the North Island Credit Union Amphitheatre.
The multi-year deal includes naming rights and will see the North Island Credit Union team with a presence on-site throughout the concert season to engage with fans, provide giveaways and prizes, and to offer information on credit union benefits and services.
As part of the sponsorship, North Island Credit Union members will have access to a dedicated member entrance, discounted ticket pricing, and promotions for tickets and exclusive fan experiences throughout the year.
“As we were exploring new avenues to support our community, bring more benefits to our members, and extend our brand awareness, the incredible opportunity to partner with Live Nation at this local venue proved to be a natural fit for both of our brands. North Island Credit Union’s vision for our member experience aligned seamlessly with Live Nation’s commitment to the fan experience,” said California Credit Union President/CEO Steve O’Connell. “Together, we will combine our resources to bring a truly unique Southern California concert experience to North Island Credit Union members and all fans. We think fans will be excited about all that North Island Credit Union Amphitheatre will have to offer when the new season kicks off.”
Located in Chula Vista, California, North Island Credit Union Amphitheatre (formerly known as Mattress Firm Amphitheatre) is a 20,000 capacity amphitheatre owned and operated by Live Nation.
Opening its doors in 1998, the amphitheatre is the first and largest venue of its kind in the San Diego area. Offering a combination of reserved chairback and open lawn seating, the amphitheatre features live concerts from April through October.
In recent years, some of the top touring artists have performed at the amphitheater, including the likes of Depeche Mode, Jason Aldean, Kendrick Lamar, Weezer, Luis Miguel, and Chris Stapleton.