(CelebrityAccess News Service) – Berklee College of Music is offering a new online class for Fall 2003. "The Future of Music and the Music Business", taught by Dave Kusek, associate vice president of Berklee College of Music, provides a forum for addressing the issues facing the music industry today and tomorrow.
By offering the Future of Music and the Music Business course online, Berklee College of Music is providing a forum to explore the digital landscape, distribution models, the value of digital content in the new economy, copyright issues, promotional value of the Internet, and more, Berklee is challenging the industry to come together and try and create solutions. The college is encouraging industry peers to participate in the course to discuss solutions to combat challenges currently plaguing the industry. By
During this 12-week course, students will look at all aspects of the music business and have the opportunity to reflect on the changes, technologies, powerful trends and more, that are affecting the future of the industry.
"Technology has brought powerful, disruptive changes to the music industry and executives are having a difficult time steering their businesses through these new waters," said Kusek. "Berklee College of Music is developing the next generation of performers, writers, executives, producers, managers, publishers and more, and we feel that it's critical that we provide guidance to our students on these very important issues of today and tomorrow."
The Future of Music course will follow the money down the digital path to a future where music is mobile, diverse, and ubiquitous. The course will look into the landscape of artists, writers, managers and publishers sitting in the center of an entirely new digital enterprise. It will evaluate traditional promotion and distribution methods and the development of new ones. And, the Future of Music course will take an in depth look into what music fans really want, and how they want to receive it.
"File sharing is only part of the challenge facing the music business," added Kusek. "At the dawn of the twenty-first century, the entire industry must adapt to the new digital landscape." –Bob Grossweiner and Jane Cohen