Bill Reid Exits AEG, Looks At An Independent Future


VIRGINIA BEACH, Va. (CelebrityAccess) Bill Reid, veteran of Cellar Door Concerts, Rising Tide Productions and AEG, is about to head out on his own again, and Reid talked to CelebrityAccess about his past and his future.

Reid has been a staple of East Coast promotion, first as a contemporary of Jack Boyle at Cellar Door. That relationship ended litigiously when Boyle sold the company to SFX. Reid then opened his own Rising Tide Productions in 1997, where he renovated the NorVA and the National Theatre, plus the Classic Amphitheater. In 2014, he sold his company to AEG through the company’s Rick Mueller and COO Shawn Trell. The four-year contract is up and Reid says he’s moving on.