LOS ANGELES (CelebrityAccess) — SESAC has promoted Eliezer Ponce-Castro to the post of Associate Director in their Latina Division.
Ponce will represent Pop, Urban and Tropical genres for the performance rights organization and will report directly to Celeste Zendejas, SESAC Latina’s Director.
Ponce-Castro originally joined the SESAC team in 2009 after relocating to the U.S. from his native Puerto Rico. He has held a number of roles at the PRO, including Licensing Representative, Coordinator of Writer and Publisher Relations for SESAC Latina and Coordinator of Writer and Publisher Relations for SESAC’s Film and TV Division.
He moved to SESAC's Los Angeles office in 2010 and will continue to be based there. – Staff Writers