NEW YORK (Hypebot) –Clips and episodes from shows on MTV, VH1, Comedy Central, Nickelodeon, Spike, and other MTV Network channels will be available free on-demand on imeem starting in February.
MTVN becomes the first major media company to make such a comprehensive selection of hits most popular programming selection of programming available via imeem. Using the site's interactive features users will be able to add clips to their personal profiles or create video playlists as well as to form communities around the shows and characters they love. Each MTVN brand will have its own channel on imeem.
In December, imeem became the first social networking company to offer full-length, streaming access to the entire music and video catalogs of all four major music companies on an ad supported basis.
“By enabling fans to create and share playlists of clips from their favorite MTVN shows, we’re moving closer to realizing our vision of enabling consumers to discover and express themselves in entirely new ways with popular music and video through imeem,” said Steve Jang, chief marketing officer of imeem. “In the coming months, we plan to leverage growth in our ad-supported media streaming to enhance our video offering. Adding MTVN’s amazing catalog of premium video to imeem’s social media network is an important step towards that goal.”
“imeem offers a great platform for MTVN to promote and distribute our content to millions of fans through a deep and engaging social media experience ,” said Greg Clayman, Executive Vice President, Digital Distribution and Business Development, MTVN. “Using imeem, fans can engage with our content in new and exciting ways, expressing who they are using video from the shows they love. We’re excited to make our content available to imeem users.”
MTVN’s content complements imeem’s existing video offering, which today includes a comprehensive collection of music videos from all four major music labels, promotional content from such television partners as SHOWTIME, The CW Television Network and NBC, and promotional and full-length movies from major Hollywood studios and independent production companies.