LOS ANGELES (CelebrityAccess) – Animation once again takes the Box Office number one spot with Kung Fu Panda 3. Hail, Caesar! could not even beat out Jack Black and his funny cute pandas.
Paul Dergarabedian, senior media analyst for comScore, previously Rentrak, called Super Bowl weekend a trade-off for studios that sacrifice a day of moviegoing for the promotional benefit of the game’s mass audience. A number of movie previews were set to play during the broadcast.
The top 10 domestic box office:
1 Kung Fu Panda 3 20th Century Fox $21,000,000
2 Hail, Caesar! Universal $11,439,000
3 Revenant, The 20th Century Fox $7,100,000
4 Star Wars: The Force Awakens Disney $6,890,000
5 Choice, The Lionsgate $6,085,000
6 Pride And Prejudice And Zombies Sony $5,200,000
7 Finest Hours, The Disney $4,715,000
8 Ride Along 2 Universal $4,517,760
9 Boy, The STX Entertainment $4,098,000
10 Dirty Grandpa Lionsgate $4,050,000