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Music Managers Forum Partners With YouTube To Launch Manager Accelerator Program

Music Managers Forum Partners With YouTube To Launch Manager Accelerator Program

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LONDON (CelebrityAccess) — The Music Managers Forum, in partnership with YouTube Music, has launched an accelerator program aimed at creating an independent funding and professional development initiative for artist, songwriter and producer managers.

The Accelerator Programme for Music Managers is open to managers based in England and Scotland who are in full or part-time employment, and who are looking to make the leap into full-time music management with their own company.

Participants will be able to take a year-long training program with funded travel to attend courses, meetings and mentorship, as well as funding to attend a music business conference.

Courses for the program have been designed by the MMF’s education partners at Complete Music Update and MusicAlly.

Other eligibility requirements stipulate that the applicant has worked as a manager for at least 18 months and has generated at least £20,000 in gross income over the past 12 months.

“The role of music management has undoubtedly been elevated across the past decade. It’s a challenging profession, and a good manager needs to be across all aspects of their client’s business – be they an artist, a songwriter or a producer. However, many managers also face financial uncertainty, particularly in the early stages of their career, and we fear that without proper support the music industry will lose vital talent from across the country,” said MMF’s Fiona McGugan.

“By partnering with YouTube Music, the Accelerator Programme offers a way of addressing this dilemma. The programme is for managers who are already building a track record, and our aim is to encourage applications from across England and Scotland, across all genres and backgrounds, and to leave a lasting legacy that serves a whole generation of artists,” McGugan added.

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