LOS ANGELES (CelebrityAccess) Observatory and Live Nation have announced that the Observatory clubs in Santa Ana and San Diego will be exclusively booked by Live Nation.
The Observatory clubs join a roster that includes Live Nation’s operation of the House of Blues Anaheim and San Diego, The Wiltern, Fox Riverside, Riverside Municipal Auditorium and the Hollywood Palladium as well as the recently announced Majestic Ventura exclusive booking deal.
“As we continue to grow our venue portfolio throughout Southern California, we’re able to provide artists with even more stages to connect with their fans; and both Observatory venues have a lot to offer,” said Ben Weeden, COO of Live Nation Clubs & Theatres division. “With long histories of hosting intimate shows with top talent, and positioning in vibrant music markets with very large population bases, we look forward to growing each Observatory as must-play venues in their respective markets.”
The Observatory Santa Ana produced a combined 540 shows in its two rooms last year while San Diego staged 200 performances.
“Live Nation brings the equity and experience to continue growing these venues,” said Courtney Dubar, managing member of the Observatory entities. “This agreement is a win-win for concertgoers in both markets and all the artists coming to town.”