BETHLEHEM, PA (CelebrityAccess) – ArtsQuest, the nonprofit arts and cultural organization behind Musikfest and other events, this week announced a new partnership with global ticketing and event technology platform, Eventbrite.
The companies are working closely together to integrate ticketing data with donor and accounting software in order to better manage the diverse ticketing needs for ArtsQuest, which offers music, visual arts and cultural programming and events at four different venues in the city of Bethlehem, Pennsylvania.
Commenting on the partnership, ArtsQuest Chief Operating Officer Curt Mosel said: “Working with Eventbrite has really helped us advance our ticketing system and capabilities, benefitting our patrons and our staff. We’re able to automatically plug our shows into all of the big tech platforms such as Facebook, Instagram, YouTube and Spotify. These kinds of integrations really move the needle on ticket sales, make it easy for fans to find shows and help streamline our marketing operations.”
“While we’ve just scratched the surface as far as the marketing tools and technologies available to us, we’ve already seen a significant bump in new sales since launching the Eventbrite platform in December. The Eventbrite Organizer mobile app is easy to use, allowing our staff to get real-time updates and sales data while on the go. As a nonprofit, we work with hundreds of volunteers annually to help us present our events, and Eventbrite’s functionality and ease of use make training them on ticket sales a seamless process. In fact, at our Christkindlmarkt Bethlehem event, one of the Northeast’s largest holiday markets, it really improved the time people waited in line to purchase tickets and get into the event.”
Added Eventbrite Director of Sales, Ali McCloud. “ArtsQuest has a resolute focus on delivering outstanding experiences to both fans and artists, for the art, culture and educational programs they produce. We’re simply delighted to be working with them and recognize that as a nonprofit organization they have a critical need for efficiency, in addition to the raw truth that every single ticket sold helps fuel the free programming they provide for the community.”
Launched with a single event, Musikfest, in 1984, ArtsQuest has grown into one of the leading arts and cultural organizations in the country, presenting more than 4,000 concerts, comedy shows, film screenings and programs annually.