American Airlines Arena
American Airlines Arena (Edgar Serrano [CC BY 3.0], via Wikimedia Commons)

Porn Site BangBros Makes A Bid For Naming Rights For American Airlines Arena

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MIAMI (CelebrityAccess) — Miami-based porn site BangBros said it has made bid for naming rights for the home of the NBA team The Miami Heat.

The Bangbros bid would see he porn site pay $10 million dollars over ten years for naming rights that would see the arena renamed as The BangBros Center, or BBC for short.

However, it seems unlikely that the bid will be accepted and is merely a clever publicity stunt by the adult video service.

When American Airlines announced plans to end their sponsorship deal, Cleveland’s Superlative Group, which handles the sponsorship, told the Miami Herald that it estimated he naming rights were worth triple the $2 million a year paid by the airline, the Miami Herald reported.

“Six million is very conservative,” Gallagher told the newspaper last November.

“We think it’s a very good opportunity for us to make a lot more money than we make now,” Mayor Carlos Gimenez added.

As well, BangBros might have some competition for naming rights. Miami-Dade CFO Ed Marquez told Miami Today that one  “nationally renowned company” company has already toured the arena with an eye towards becoming a naming rights sponsor by 2020, the Herald reported.

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