(CelebrityAccess News Service) — Crisp Wireless has launched the Hard Rock Live mobile application, available on a promotional multimedia card for the Nokia 3300. The innovative application, which is the first Java application to allow preview and purchase of ring tones, gives music fans a unique medium to interact with diverse music content.
The application features artists from the "AT&T Wireless Presents Hard Rock Live" concert series, which is a showcase of 20 upcoming and established bands spanning musical styles from pop to hip hop to rock. The featured artists include Michelle Branch, Matchbox 20, Staind, Sean Paul, The Roots, Good Charlotte, Nickelback and many more.
The Hard Rock Live mobile application uses the content management and delivery components of Crisp Wireless' new mLogic Media version 3.0 to bring extensive music information to mobile phones and allow users to view and interact with the content through a highly aesthetic interface. The application allows users to preview and purchase ring tones, view exclusive photos from the show, learn more about Hard Rock Live artists, and play trivia games.
"The 'Hard Rock Live' Java application is a great way to introduce music lovers to the dynamic experience of mobile media," said Donna Regenbaum, director, Forum Nokia Americas — Nokia's global mobile developer program. "Crisp Wireless has utilized the power of mobile Java and the exciting multimedia features of the Nokia 3300 to bring an innovative mobile application to one of the fastest growing segments of mobile software — media and entertainment."
"The specialized features of the Nokia 3300 handset allowed us to explore uncharted areas for Java applications, such as ring tone preview and purchase," said Tim Meyer, CEO of Crisp Wireless. "The Hard Rock Live application is a great display of how we can use the multimedia aspects of our mLogic platform to drive mobile commerce." –Bob Grossweiner and Jane Cohen