(CelebrityAccess News Service) – United Stations Radio Networks, Inc., an independent in original network radio programming, has signed a deal with Alice Cooper to host a weeknight shift targeted to Classic Rock stations. United Stations will work closely with Cooper to develop the creative content of the program.
"Nights with Alice Cooper" is the latest addition to a rapidly growing field of evening daypart programming and it is the first such entry into the evening daypart arena for the network. Beginning January 26, the show will be delivered to affiliates via satellite for five hours per night and is intended to provide programming for the 7 pm to midnight time period, Monday through Friday. The music playlist for the show will be comprised of upbeat Classic Rock and the broadcasts will be populated by Alice Cooper and a cast of characters who will be introduced to the program and evolve over time. Cooper, who resides in Arizona, will have the show emanate from a mysterious location in the Arizona desert.
USRN¹s EVP/Programming Andy Denemark pointed out that the introduction of this series is in response to current trends in radio. "We¹ve been monitoring the success of various evening programs in other formats and felt that Rock Radio is one format where nights really have potential. When Alice Cooper approached us with a desire to do radio, the fit was just a natural. A lot of us remember when Nights at Rock Radio were really fun and interesting. It¹s our intention to do that again."
"I¹m really intrigued by the notion of radio," said Cooper about his new nighttime gig. "It's a medium that lends itself to great theater right alongside the music, and I¹m really looking forward to shaping something new and working side by side with a lot of my old friends on the station side." –Bob Grossweiner and Jane Cohen