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Reed MIDEM Picks Up Crolot

PARIS (CelebrityAccess MediaWire) — Reed MIDEM has announced the appointment of Bruno Crolot as Director of Music Markets.

Bruno Crolot will head the Paris-based organizer of premium business-to-business events including MIDEM, the world’s leading international music tradeshow and conference.   He will also oversee Reed MIDEM’s contribution to the inaugural US-based Rethink Music conference and the music content of the new Connected Creativity Forum for the entertainment and technology industries.

Bruno Crolot joins Reed MIDEM from Sony Music Entertainment France where he was VP Digital Sales and Business Development.  He will report to Reed MIDEM Entertainment Division Director, Anne de Kerckhove.

Bruno Crolot replaces MIDEM Director Dominique Leguern who leaves Reed MIDEM following MIDEM 2011 in January.

“MIDEM, Rethink Music and Connected Creativity will significantly benefit from Bruno’s knowledge of the music industry, combined with his extensive experience in the digital entertainment sector,” says Anne de Kerckhove according to the press release.

Bruno Crolot has held a variety of roles in senior management, business development, marketing and strategy at Orange France Telecom, Noos and Universal Music France. He holds a degree in Business Management from Université Paris 9 Dauphine.

— Crystal Lynn Huntoon