LONDON (CelebrityAccess) — TicketWeb, Live Nation's UK-based white label ticketing service aimed at independent live music venues has launched TicketWeb Backline, aimed at improving their offerings for small venue operators.
According to a press statement by the company, Backline services will include end-to-end management, event day functionality, PRS reporting, social integration, mobile capabilities, integrated marketing and more.
Sam Isles, Managing Director of TicketWeb, said: “At TicketWeb, maintaining a thriving grassroots music industry is at the heart of what we do. With venues finding it harder than ever to stay afloat, we see it as our duty to do whatever we can to make life easier for them. Working in partnership with Music Venue Trust has given us first hand insight into the needs and concerns of venues and promoters , and we are confident that TicketWeb Backline will help solve these issues and support venues, promoters and artists across the UK.”
The new project was created in concert with charity Music Venue Trust, with input from local venues, Backline is aimed at venues with a capacity of less than 1,500. The new service was announced at Venues Day 2016.
“Venues Day brings together the UK’s industry leaders, experts and music lovers to champion and protect the nation’s grassroots live music. Collaborating with TicketWeb has meant both parties have been able to draw on each others’ expertise to offer relevant solutions for small venues. It is a challenging time in our industry, and building our community through partnerships such as this one is vital for our success,” Mark Davyd, CEO of Music Venue Trust said. – Staff Writers