MIAMI (CelebrityAccess) — Organizers for the longtime electronic music confab Winter Music Conference announced plans to shake up the event for 2019.
Under the umbrella of Miami Music Week, the Winter Music Conference [WMC] will return to Miami Beach from March 25-28, 2019 and next year will take place in the Faena District, centered on the Faena Hotel in downtown Miami.
For the first time, WMC will offer two distinct segments targeted at industry professionals as well as music consumers looking to learn more about electronic music industry and the music, technology, and culture that powers it.
WMC was acquired in 2018 by the organizers behind Ultra Worldwide, the popular electronic music festival brand that got its start in Miami, joined at the hip with the WMC.
Once considered the pre-eminent EDM music conference in the U.S., Winter Music Conference has faded in recent years in the face of competition from international rivals such as International Music Summit which takes place in Ibiza. As well, the event has been pared down in scope in recent years. In 2014, WMC took place over 10 days but by 2016, was down to just four days.
“For decades, the electronic music industry ran through WMC. It was where the mega deals were done and provided a launching point for countless legendary tracks as well as breakthrough DJs. In March 2019, WMC returns with a fully revamped program that gets the industry back to business. It’s the perfect start to an unforgettable Miami Music Week,” said Russell Faibisch, Ultra Co-Founder, Chairman & CEO.
Ultra plans to release additional details, including information about panels, keynote speakers, and partners for the WMC in coming weeks.