NMPA & HFA Offer Sync Revenue Stream To Indie Publishers

NEW YORK (CelebrityAccess MediaWire) — The National Music Publishers’ Association is teaming up with the Harry Fox Agency to offer indie music publishers an opportunity to opt into a license agreement with with YouTube.

The agreement, concluded earlier this year, lets indie music publishers grant the necessary rights for the synchronization of their musical works with certain videos posted by YouTube users. HFA will administer these direct license agreements between YouTube and publishers and royalties will be based on advertising revenue collected worldwide by YouTube from ads placed alongside user-generated videos.

Participation is available to all independent publishers in the U.S. Publishers must sign-up for the YouTube direct licensing agreement at youtubelicenseoffer.com from November 17, 2011 through January 16, 2012 to be eligible for an advance. – CelebrityAccess Staff Writers

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